Hi, I’m Darya Shamshurina.

I run 2 Rockets. I’m the person a founder hires when new customers still come through the founder and the CRM does not tell the truth. I take the CRM apart through its API and admin panel, put it back in order, run email under the salesperson’s name, and make sure every reply ends up as a deal with an owner and a date.

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Background

15+ years in IT businesses: product management, head of sales and marketing in B2B, three years as CEO of a B2C startup grown from zero to nine people and sold in 2022. A mathematics degree. Since 2023, 2 Rockets: outbound and Revenue Operations for B2B companies in the EU, UK, US and MENA.

How I work

  • I decide from the data before I ask you anything. The list of 500 hotels a client thought had to be bought was in his own 2024 export.
  • I write down what does not work, so nobody pays for it twice.
  • I run my own company on the same system I sell: a CRM with rules, written procedures, one glossary, AI agents under my control points.
Markets and languages

EU and UK. English, Spanish, Russian. Based in Spain.

Tools

Instantly, monday.com, HubSpot, Salesforce, Pipedrive, amoCRM, Apollo, Google Sheets, Notion, Claude Code, Python.

30 minutes: you show me the CRM, I tell you where deals are lost and what to launch first.

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